Day 16 of 365 Days of Design

Today was all about color.  I ran into this three color palette a while back and was struck at how unusual it was, and how the mustard made the light minty green pop.

I worked at a more organic geometric design like yesterday’s, but landed on this much more structured design, a style I tend to shy away from but it works here, especially since the color palette is the real focus of the piece. I did play extensively with some organic forms but ultimately they just didn’t work out.

Redbubble things here! That’s it for me today. See ya tomorrow!

 

Design 15/365

You. Guys.

I really like today’s design. BUT! I did it in a bunch of other color ways, and some of them were truly awesome. They really brought out the best in the design, and gave off less of a citrusy vibe than the original (not that there’s anything wrong with citrus). I had at least five versions that I truly loved. Five!

And then Illustrator froze.

And then all my work lost. I even lost my original pattern. Luckily I had an exported png, so I pulled it back into illustrator, used Trace Element to re-vectorize it, and was able to create a few color ways, but not all of them.

*Big pout*

Anyway, today’s geometric design is a pattern of organic polka dots with some detailed designs added in for fun.

Here are the three colorways. My personal favorite is #2 in the red and teals. My husband’s favorite is the citrus. I love the playfulness of this design, it really feels like me.

They look mighty fine on pillows!

Redbubble links:

Colorway #1 – Citrus

Colorway #2 – Red and teal

Colorway #3 – Gold and charcoal

That’s all from me! Until tomorrow.

 

Design 14/365

Today instead of curvy, I did pointy, resulting in a chevron or zigzag design.

I just couldn’t land on a color scheme that looked great on the products. They looked so interesting in photoshop when I was zoomed into the detail, but dulled out a lot on the product shots. I suspect this is one of those designs that would look better in person.

I added a ton of grungy textures to each zigzag which I think creates a really interesting effect. The duo colors remind me of a screen printed piece.

I put two different versions on Redbubble, the pink version and the denim version.

Here’s a bunch of the different color variations I tried out:

 

And a detailed close up of the pink so you can get an idea of all the interesting textures going on:

day14-bw___33_3___Layer_4__RGB_8___

And some product shots:

Day 12 of 365 Days of Design

Welp, today was a struggle. I didn’t get started until after I put my littlest to bed. I didn’t have any clear idea or plan. I knew I was in trouble before I sat down.

Geometric theme sprint continues – I will continue it for a while longer.

I tried at least 8 different things. Finally I decided on a grid, blended chromatic design, similar to Day 8.

I brought it into Photoshop, pushed it to its limit, then pulled it back again. I can’t decide which one I like more, but I decided to go for the cleaner, more subdued version.

Here’s where I started:

_Day_12_of_365_Days_of_Design__by_Davida_Fernandez___Redbubble.png

Then I pushed it to something really dramatic in Photoshop:

day12-365-final 2.png

Then I pulled it back again to the original. I like them both a lot. I might put them both up at some point.

Here’s the final on Redbubble:

 

It’s nearly midnight! Tomorrow, geometric, black and white 60s mod design is my plan. We’ll see what happens!

See ya tomorrow.

 

Day 5 of 365 days of print and pattern

Do a layered feather pattern, I said. It’ll be simple, fun, and quick, I told myself. I was wrong. The Adobe Illustrator file got so big and unwieldy that every action took ages,

My process in a nutshell: draw some simple feather shapes in Procreate on the Ipad. Migrate those into Illustrator and vectorize. Add color, texture, shadows. Create the repeating pattern on a 9.5″ x 10″ square. Export into photoshop to make final PNG for upload.

The pattern itself is fairly simple – I created three blue tipped feathers and arranged them in an overlapping pattern to create the appearance of a feathered being. Fun for a pillow or a dress!

Self grade: C+

The good: I like the speckles and gentle colors. The bad: The contrast isn’t quite enough and I think the fact that they are feathers could be a bit ambiguous. The style isn’t much to my liking.

Tomorrow is Saturday, and I’m hoping to do something a bit more ambitious. A friend told me she’d love to see me do more badass ladies from history portraits. I’m intrigued.

 

Day 4 of 365 days of print and pattern

Today’s creation process was like meditation. It was an Illustrator-driven zentangle. I took my favorite swatches of halftone patterns and created a rocky step pattern – descending planes of light and dark, all done in polka dotted half-tones. Have I mentioned my obsession with polka dots? I’d own that and do nothing but polka dots, but someone more famous than me has already done that.

Anyway, I’m not too concerned about how this one came out because I enjoyed the process so much that I’m feeling quite satisfied. Much better than yesterday, which was a fight the entire time.

Here’s Day 4’s, the full picture image is a screenshot and a bit funky due to the resolution. I’ve included a detail of the halftone patterns and of course a product shot from Redbubble.

See ya tomorrow!

Side Hustle: a journey of creative freedom and clarity. Also, bullet journaling really is all that.

For the last 6 months I’ve been trying to get my side hustle off the ground. It has been a mind-boggling amount of work, and I’m nowhere close to where I need to be to make this a viable side stream income.

I feel like I’ve made a thousand false starts, but I’ve also learned a ton about:

  • WordPress, Shopify, Instagram, Etsy integrations
  • Marketing, Affiliate marketing
  • Creating repeating patterns
  • Adobe Illustrator, Photoshop, Captivate, Procreate
  • My fancy Epson printer
  • Print on Demand (PoD) sites: Redbubble, Society6, ShopVida, TeePublic
  • PoD Dropshipping services: Gooten, Printify, Art of Where, Printful
  • Bullet Journaling

And most importantly, I’ve learned about:

  • My own limitations
  • What it is exactly that I do and don’t want to do
  • What doesn’t work

I’m clearly still working on what does work. I have a full-time and very demanding job. I also have a family that needs to be fed and paid attention to (whateverrrrr). I was giving myself an unrealistic schedule for my side hustle (blog every single day!) and felt like a failure when I didn’t even come close to meeting my own expectations. There are many times where you just feel like throwing up your hands in defeat.

Bullet journaling to the rescue!  I finally caught on to the bullet journal craze; it really is all that. Honestly, it’s been a game changer. I even have a personal bullet journal and a work bullet journal. It’s helped me find a ton of clarity and I created a schedule that I feel like I can live with.

First I identified all the things that I want to give my attention to regularly:

  • Creating screenprints, illustrations, and all over print patterns
  • Making tutorials
  • Blogging
  • Uploading to Print on Demand Sites
  • Market Research and Marketing (blurgh)
  • Free Creative exploration
  • Self education

This list is TINY compared to what I was originally trying to accomplish.

To make this doable in my busy schedule I’ve defined out a 6 week cycle that consists of creative output (illustrations, patterns, screenprints) and some sort of product creation (uploading stuff to PoD sites, making tutorials), self education (Skillshare FTW!) and creative free play,  and finally putting myself out there (blog posts, the dreaded marketing).  Each week contains Free Friday, where I can just do free creative exploration and play which most often results in nothing, but sometimes results in a kernal of an idea that grows into something wonderful

Here’s the schedule:

WEEK 1

  • Creating: Screenprints
  • Putting myself out there: Blog Post
  • Putting myself out there: Marketing
  • Creative exploration: Free Friday
WEEK 2

  • Creating: Illustrations
  • Product: Upload any new work to Print on Demand sites
  • Product: Upload to Etsy
  • Creative exploration: Free Friday
WEEK 3

  • Creating:  Over Print patterns
  • Putting myself out there: Blog Post
  • Putting myself out there: Marketing
  • Creative exploration: Free Friday
WEEK 4

  • Creating: Themed exploration
  • Product: Upload any new work to Print on Demand sites
  • Product: Upload to Etsy
  • Creative exploration: Free Friday
WEEK 5

  • Creating: Tutorial
  • Putting myself out there: Blog Post
  • Putting myself out there: Marketing
  • Creative exploration: Free Friday
WEEK 6

  • Creative Exploration Week!
  • Product: Upload any new work to Print on Demand sites
  • Product: Upload to Etsy

I started this last week and it was more wonderful than I could have imagined. Having an entire week devoted to screenprinting gave me so much freedom to give it my full attention rather than be thinking about all the other stuff I had to do. I wanted to play with my new screenprinting toy that my husband got me and do a simple three color print. I decided to do my very favorite food, artichokes!

Since I create the screenprinting separations digitally, it also meant I had a digital file to play with, which I did and uploaded on products on Redbubble and Society6:

This week was Illustration time, and I created some fox illustrations (by request) and I LOVE how they have come out, here’s an sample of the first illustration I did:

fox-standing-full.png

My next blog post will be about the creative process that happened and all the resulting art and products I produced from drawing a single fox.

That’s plenty for now!

— Davida